Coup Eco, expert for over 30 years
By your side to lighten the workload and simplify each daily task.
Respect for the environment
We design machines that respect vegetation. Thanks to a clean and precise cut, our equipment preserves health, limits diseases, and promotes good regrowth of hedges, trees, and vegetation...
Made in France
Our machines are designed and manufactured in our workshops in Pons, Charente-Maritime. From the design office to final assembly, each step is carried out in-house to ensure quality, durability, and proximity to our clients.
Coup’Eco, a story of innovation and passion
Founded in 1995 by a sector enthusiast, Coup’Eco was a pioneer in the mechanization of pruning to lighten a task that was previously entirely manual.
Discover our mediasEstablished in Pons since 1998, the company quickly evolved, doubling the size of its premises in 2009 to support its development. Over the years, Coup’Eco has expanded its range, offering solutions for agriculture, green spaces, road edges, forests, and even sugarcane harvesting.
Today present internationally, Coup’Eco remains true to its DNA: inventing robust, high-performance machines designed to simplify and secure the work of professionals.
Coup Eco over the years
Creation
Founded by René LAVERGNE in Villexavier (17)
Moving
Moving to Pons (17): 1000m² building and 450m² of offices
Repurchase
Repurchase by JEAN PAUL GOUINEAUD
Management
JEAN FRANCOIS Gouineaud takes over the Direction
Expansion
Expansion of buildings by 1,000 m²
Creation
Creation of an export department
Expansion
1,000 m² building extension and reorganisation of production flows
Management buyout
Management taken over by THIERRY BOULARD (after 20 years in the design office at COUP'ECO)
New visual identity
COUP'ECO at 30: New visual identity
Learn more about us
30 years of shared stories
Since 1995, Coup’Eco has been designing machines to simplify the work of professionals. Each solution starts from a need observed in the field and evolves with those who use it. It is these exchanges, these concrete feedbacks, that make the strength of our approach: practical, sustainable, and designed to save time in everyday life.
- Pioneer of pruning mechanization
- Machines designed to save time
- Local manufacturing in Pons, Charente-Maritime
- French materials and of high quality
- 3000m2 of floor space in our factory
- A cut that preserves the plant
- Responsive and attentive technical support
- Solutions that evolve with your needs
- Internal design by our design office
- A close-knit, passionate team
Pruning, but not only
Initially specialists in mechanical pruning, we have expanded our expertise to support other fields: agricultural maintenance, road edges, sugarcane, forestry... Coup’Eco is a company attuned to the field, anticipating uses and offering concrete solutions, in sync with the seasons and needs.
A vision turned towards the future
We are moving forward with a clear vision: to design tools that keep pace with the changes in the field, professions, and environment. In the face of new agricultural, ecological, and technical challenges, we continue to envision simple, robust, and useful solutions. Always close to the professionals, with a single ambition: to move forward with you, sustainably.
Coup Eco, at the crossroads of France
Located in Pons, Charente-Maritime, Coup’Eco benefits from a strategic position in the heart of France. Only 2 hours and 30 minutes from Paris, 40 minutes from Bordeaux, and 5 hours and 45 minutes from Lyon, the company is easily accessible, ensuring proximity and responsiveness for its clients and partners.
- 2.5 hours by train from Paris
- 40 minutes by car from Bordeaux
- 5 hours and 43 minutes by train from Lyon
Coup Eco present worldwide
Find out more
30
Employees
30%
Exports
12+
Partners
30
Years of experience
2400
satisfied clients
100%
Reactive
Coup'Eco will be present at the Sommet de l'Élevage 2025
After Innov-Agri and SPACE in September, Coup'Eco is continuing its tour of major agricultural events by taking part in the Sommet de l'Élevage 2025. The event will be held in Clermont-Ferrand (Cournon-d'Auvergne) from 7 to 10 October 2025 and will bring together thousands of professionals from all over Europe. A benchmark show for livestock farmers With more than 1,600 exhibitors and visitors from 80 countries, the Sommet de l'Élevage is Europe's largest gathering devoted to the livestock farming and agricultural professions. It features the latest innovations, demonstrations, technical conferences and a unique forum for exchanges between farmers,...
Read the sequel
New law on hedge heights: what's changing in September 2025
Since 14 September 2025, regulations on the height of hedges have been in force in France. They now impose precise rules to limit conflicts between neighbours and provide a framework for the maintenance of hedgerows. For farmers and local authorities, these changes have a direct impact on the way they organise their work. Clear rules to be respected The law stipulates that any hedge over 2 metres high that is less than 50 cm from the property line must be trimmed. This obligation supplements the distances already laid down in the Civil Code: -A hedge less than...
Read the sequel
Coup’Eco participates in SPACE 2025 in Rennes
After Innov-Agri at the beginning of September, Coup'Eco will be present at SPACE 2025, one of the largest European trade fairs dedicated to animal production. Join us from 16 to 18 September 2025 at the Parc des Expositions in Rennes. A must-attend show for livestock professionals With more than 1,200 exhibitors and visitors from all over Europe, SPACE is recognised as a unique place for exchanges, discoveries and innovation for the entire industry. It's a unique opportunity for livestock breeders, farmers and entrepreneurs to meet their partners, discover new solutions and share their experience. Coup'Eco at SPACE celebrates its 30th anniversary...
Read the sequel
Our partners
We are proud to collaborate with trusted partners, leaders in their fields, to ensure increasingly efficient and innovative solutions for our clients.
